This blog post is based on the article “Enforcement Design in EU Digital Regulation: Lessons for the Digital Fairness Act”, published in the European Journal of Risk Regulation (2026).
The European Union already possesses an extensive body of rules governing digital markets. Consumer protection law, data protection law, platform regulation, competition-inspired digital regulation, and emerging AI governance frameworks all seek to address unfair practices in the digital economy. Yet the persistence of dark patterns, manipulative interfaces, opaque personalisation systems, and exploitative design techniques raises an important question: if the rules already exist, why do enforcement gaps remain?
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